There are multiple functions on Instagram, what worth to mention the hashtag function, brands are turning different hashtags into their own

GU是Uniqlo旗下的休閒服飾公司。GU於2017年進軍香港，先後於尖沙咀、銅鑼灣、將軍澳、鑽石山和荃灣開設分店。GU於2018年10月鑽石山分店開幕前亦透過hashtag舉辦活動— Be The Next #GUidol。